
SERV
Salary - £35,000 + Comms
Working with an EFL football club seeking a new commercial sales manager to oversee the commercial and hospitality strategy for the club & assist with driving new partnerships.
Responsibilities:
- Developing and implementing the commercial and hospitality strategy for the business.
- Responsible for the account management, rights planning and delivery for key partners.
- Building a strong sales pipeline via category research and both network and cold outreach, in line with commercial strategy, alongside Partnerships and Hospitality Managers.
- Understanding the value drivers of the business and identifying profitable commercial opportunities to grow revenue.
- Reviewing and benchmarking existing products and services, proactively identifying future opportunities for both commercial and service improvements.
- Ensuring that all commercial activities meet or improve on budget, cost, volume and efficiency targets (Key Performance Indicators (KPIs)) in line with business objectives.
- Budget responsibility for advertising and sales as well as hospitality, ensuring strong commitment for value for money and departmental profitability.
- Lead and develop Partnership Manager and Hospitality Manager as part of line management responsibility, through objective-based performance management.
- Line management of sales administrator ensuring accurate and timely reporting and record keeping to support effective prioritisation and resource planning
- Responsible for the planning, organisation and delivery of a variety of partner related events and activity.
- Support the Partnerships team in any deal renewal planning / negotiation.
- Develop bespoke proposals and presentations for partners with support from the CCO.
- Manage reporting and performance tracking across partnerships and hospitality accounts.
- Oversee brand management and IP protection.
- Lead the on-boarding of new clients across all partnerships
- Work closely with other departments to find and deliver added value for partners and hospitality guests.
Qualifications:
- Minimum of 3-4 years’ experience in a Partnership sales and leadership role
- Proven experience of meeting and exceeding targets and KPIs
- Ability to build strong and long-lasting relationships
- A self-motivated individual who thrives in a fast-paced environment, with the ability to work flexibly with a range of internal and external stakeholders.